Hi I'm Regina Luciano, a Filipino artist and a longtime graphic designer based on O'ahu, Hawai'i
A mock branding campaign I designed for an education institute that offers an assortment of clown programs. I wanted to increase its brand awareness by engaging the public with tongue-in-cheek promotional pieces.
What a better way to introduce a whimsical and scholastic concept than a rolled up diploma with a polka dot ribbon tied around it. Concurrently, the silhouette cleverly mimics a clown's bow tie.
To visualize the look and feel of the brand, I applied the logo on various marketing and promotional assets.